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Vladimir Dukoski

Articles

Finding where viewers leave your videos

How to read a retention graph and decide what to change in the edit.

By Vladimir Dukoski1 min read

Placeholder illustration of a play button, rising bars and stars

[TODO: placeholder post. Replace this with real writing before publishing.]

The retention graph shows where attention drops. The skill is telling a normal drop from a fixable one.

Start with the first 30 seconds

Early drops usually mean the video did not match what the title promised, or the opening took too long to start.

Look for sharp cliffs

A steep drop in one spot points to one cause: a slow explanation, a tangent or a weak transition. [TODO: add a real example.]

Change one thing at a time

If you change five things in the next video you will not know which one helped. [TODO: add Vladimir’s own method.]

  • retention
  • editing
  • analytics